New Franchising Program Details

Tasti D-Lite filed a very thorough press release on Friday with announcements about the franchising program. The details are fairly promising:

- 36 previously independently owned Tasti stores have switched over to become Tasti franchises. This does not appear to include my local New Haven location. The press release notes that Tasti is currently through over 60 independent stores--interesting to note they only have about half on board at this point. And, of course, these 36 stores are but a fraction of the 500-center franchise planned within five years.

- These stores will be remodeled to fit Tasti's new brand image (paid for by Tasti).

- These stores will have exclusive access to the new flavors and products Tasti will be releasing in the next few months (exciting!).


Exciting stuff! We'll be in New York just for the morning tomorrow, but will be sure to stop by Tasti. So expect the first flavor review in months tomorrow!