As my visits to Tasti D-Lite became increasingly frequent, I realized what kept me coming back was the excitement and intrigue that comes with the flavors of the day. Why every flavor looks like chocolate or vanilla is as much a mystery to me as it is to you, but this blog aims to serve as a repository for reviews on and pictures of each Tasti flavor--enjoy!

Have pictures, reviews, or news? E-mail tastidlited@gmail.com!

Tuesday, September 11, 2007

Tasti Raises Calorie Estimates Across the Board

It appears last night the folks over at corporate updated the "Products" section of the Tasti website, which lists every available flavor. The old site had an ugly old-fashioned table separated in groups by calories/ounce, while now the site features the image shown at all Tasti locations separated in groups by calories/serving (sections of both are attached to this post).

While visually the change is a good one, it is interesting to note that the calorie estimates for every flavor have been raised, which is troubling given the presumption that it is a scientifically measured number. Plus, low calories are obviously one of Tasti's biggest selling points.

For example, the old site listed Banana in the first category with 14-15 calories/ounce, meaning the 4-ounce small (making one serving) would be 56-60 calories. The new site still lists Banana in the first category, but with 70 calories/serving. Other flavors have an even bigger jump: Angel Food Cake moves from 56-60 calories/serving to 80 calories/serving.

While the caloric numbers are still low, it is worrisome that the estimates are still fluctuating so much (with little public acknowledgment), especially when the calorie numbers are a point of constant scrutiny and controversy ("Fewer Calories Than Ice Cream, But More Than You Think" - New York Times).

All past entries have been updated with the new caloric statistics.

No comments: